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Digital & Engineering

SEO Audits & Technical Architecture

Comprehensive audits and technical information architecture so crawlers, users, and search engines can understand and trust your domain.

What is an SEO audit?

An SEO audit is a systematic review of a website's search performance and the technical, on-page, and architectural factors behind it. It identifies what is preventing a site from ranking — from crawlability and site speed to structure and content — and produces a prioritized plan to fix it.

Overview

We assess crawl paths, indexation, internal link graphs, rendering, and performance to surface issues that block growth—then translate findings into a prioritized technical roadmap.

Our architecture work aligns URL strategy, site sections, faceted navigation, and platform constraints (SPA, edge rendering, international sites) with enterprise SEO requirements.

Deliverables include audit reports, technical specs for engineering, and measurement plans tied to Core Web Vitals, coverage, and ranking/traffic milestones.

Key Capabilities

Full-site & sectional SEO audits
Crawl budget & indexation analysis
Information architecture for large sites
Core Web Vitals & performance remediation plans
Structured data & rich-result readiness
Staging vs production parity checks
Migration & replatform SEO playbooks
Executive and engineering stakeholder reporting

Technologies & Platforms

Screaming FrogGoogle Search ConsoleLighthouseSitebulbSplunk / log analysisBigQueryNext.js / React diagnosticsPythonLooker Studio

Use Cases & Industries

Web3 & exchange marketing sites

Stabilize crawl and indexation for high-change templates, listing pages, and campaign sections without sacrificing freshness.

Enterprise SaaS documentation hubs

Scale IA across thousands of URLs while preserving canonical intent, internal linking, and crawl depth targets.

Replatforms & CMS migrations

Protect rankings through redirects, entity mapping, and post-launch monitoring with clear rollback checkpoints.

Post-M&A site consolidation

Merge properties with minimal visibility loss using redirect matrices, content deduplication, and blended sitemap strategy.

Frequently asked questions

What is an SEO audit?

An SEO audit is a structured review of a website's technical health, content, and architecture to find and prioritize the issues that limit its search visibility.

What does an SEO audit cover?

It typically covers crawlability and indexing, site speed and Core Web Vitals, site architecture and internal linking, on-page optimization, structured data, and technical errors.

How is site architecture related to SEO?

A clear site architecture helps search engines discover and understand pages and passes authority efficiently through internal links, which supports rankings and navigation.

How often should you run an SEO audit?

Many teams run a full audit a few times a year and monitor key signals continuously, auditing more often after major site changes or migrations.

Ready to get started?

Let's discuss how we can help you achieve your goals.

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